NanoMarkets, a leading
industry analyst based here, today announced the release of "Printed Battery
Markets: 2009 and Beyond". The report contains the latest analysis and
market projections from NanoMarkets' ongoing research of the "thin"
batteries market. Details about the report are available at the firm's website
NanoMarkets' new report offers some mixed perspectives on the market.
We have now reached a stage where printed batteries are now a viable technology;
thanks to advances in materials and manufacturing there are products on the
market that utilize them. However, the conventional wisdom a few years back
was that RFID was going to be the killer application for printed battery technology.
Today that has not come to pass because of printed RFID's slower-than-anticipated
market acceptance. While printed RFID will still be an important application
for printed batteries the real story today is powered smart cards which are
an increasingly important technology for the credit card industry and consumers.
Smart cards is an area where printing is already used as the manufacturing process.
Being able to integrate the power source in the production of smart cards is
extremely attractive for manufacturers.
Meanwhile, the story of printed batteries has shifted from being about their
own opportunity to what it is that printed battery technology can enable. By
2015, NanoMarkets sales of products that utilize printed batteries will total
$1.5 billion in revenues, with the value of the batteries themselves amounting
to more than $200 million. While this should be seen as encouraging, NanoMarkets
believes that more printed battery firms will have to follow the lead of Power
Paper and look to develop applications for their batteries, rather than just
produce the batteries themselves since remaining as a battery supplier will
likely spell the demise of many firms. This strategy will offer potentially
bigger markets for printed batteries manufacturers to tap into, but it also
means a potentially significant shift in the focus of the business models and
the need for additional finance..
About the report:
The new NanoMarkets report, "Printed Battery Markets: 2009 and Beyond"
analyzes and quantifies the opportunities for printed batteries for the period
2009 to 2016. The report contains detailed eight-year forecasts of both printed
batteries and the products that are powered by them. It also contains assessments
and projections of the technologies emerging in this area; both the battery
chemistries and the printing technology and profiles of the leading companies
in this space including Blue Spark, Enfucell, Planar Energy Devices, Power ID,
Power Paper, Prelonic Technologies, Rocket Electric, VARTA and VTT. Applications
covered include RFID and smart packaging, ESLs, smart cards, sensors, cosmetic
and pharmaceutical patches, smart bandages, sensors and others.