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Nanophase Technologies Continues Expanding Direct Sales Efforts

Published on September 18, 2008 at 11:04 AM

Nanophase Technologies, a leader in nanomaterials and advanced nanoengineered products, continues expansion of its direct sales efforts to new potential customers in addition to ongoing work for our valued market partners. "The complementary efforts are designed to maximize the company's opportunities to develop new solutions for an expanding customer base and drive additional sales through existing sales and distribution channels", noted Jess Jankowski, CFO and acting CEO.

"Our new management team is developing and refining Nanophase's strategy to accelerate marketing and applications development", noted Jankowski. "We have some of the top scientists and engineers in the nanotechnology field, capable of developing ready-to-use solutions that provide customers enhanced performance. We continue to pursue new opportunities in architectural and industrial coatings, chemical mechanical polishing for semiconductors and other polishing applications, SPF clothing, and several other new markets. In keeping with our migration to a direct sales model, we are continuing to reorient our sales and marketing team to increase the amount of direct customer contact and implementing a stage-gate process to vet opportunities. We are at a point now where, with the pending addition of a new member to our sales team, we will need to add to our applications development team to keep up with the available opportunities. As we continue down this path, we expect additional customer contact to allow us to tighten our strategy and to increase our hit rate".

Regarding opportunities within our partner base to grow in existing markets, Jankowski explained that although the seasons are changing, "Consumers forget that sun exposure is the same regardless of the weather. People are becoming more aware of the need for year-round sun protection against longer-wavelength UVA rays, which are primarily responsible for skin cancer". One of the company's currently largest-selling products -- zinc oxide for sunscreens that provides broad spectrum UVA and UVB ray protection, is contained in several daily wear sunscreens and cosmetic products.

The fact that the United States Food and Drug Administration is currently preparing rules that would require manufacturers to test and disclose the efficacy of their sunscreen products against both types of ultraviolet rays may also be a demand driver. "We believe this increasing awareness of sun protection could be a very positive long-term trend for Nanophase, as our zinc oxide formulation is not only effective against both types of ultraviolet rays, but is essentially transparent, making it superior to traditional white, opaque zinc oxide".

Jankowski noted that Nanophase continues to maintain a solid revenue base, is operationally lean and has a significant capital reserve with a conservative cash burn rate.

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