The UK's Business Superbrand programme has announced the country's
strongest B2B brands. The top 500 names are selected through an independent
selection process which assesses a brand's strength in the UK market.
A Business Superbrand must have established the finest reputation in its field,
offer customers significant advantages which they want and recognise, and must
represent quality, distinction and reliability.
Instruments, one of the UK's leading high technology companies, has been
voted a Business Superbrand for the first time. This year, Oxford Instruments
is celebrating 50 years of scientific innovation and excellence. “Business
Superbrand status is a testament to our continued success over the last fifty
years and our commitment to our customers,” says Chief Executive, Jonathan
Flint. “It is a huge endorsement of the professionalism and skill of our
people, and will provide a foundation on which to consolidate our brand on a
Oxford Instruments designs, supplies and supports high-technology tools and
systems with a focus on research and industrial applications. It provides solutions
needed to advance fundamental physics research and its transfer into commercial
nanotechnology applications. Innovation has been the driving force behind Oxford
Instruments' growth and success for over 50 years, and its strategy is
to effect the successful commercialisation of these ideas by bringing them to
market in a timely and customer-focused fashion.
The first technology business to be spun out from Oxford University over fifty
years ago, Oxford Instruments is now a global company with over 1300 staff worldwide
and a listing on the London Stock Exchange (OXIG). Its objective is to be the
leading provider of new generation tools and systems for the research and industrial
This involves the combination of core technologies in areas such as low temperature
and high magnetic field environments, Nuclear Magnetic Resonance, X-ray electron
and optical based metrology, and advanced growth, deposition and etching. Our
products, expertise, and ideas address global issues such as energy, environment,
security and health.