ASTEL Appointed as Peratech’s First Sales Representative in South Korea

Peratech Holdco Ltd., a Yorkshire-based firm leading the field in next-generation touch-technologies, announces the appointment of ASTEL as its first sales representative in South Korea.

The appointment represents an important milestone in the commercialisation of Peratech’s innovative touch sensing solutions in the APAC region.

Stated Neil Jarvie, Peratech’s Vice President of Global Sales, “We are delighted to announce ASTEL as our sales partner in this strategically-important, application-rich territory. With a detailed knowledge of the Korean electronics market coupled with excellent technical resources, ASTEL is ideally positioned to drive the adoption of our next-generation touch solutions. We are already supporting several major opportunities made possible by our partnership with ASTEL.”

Added Jon Stark, Peratech’s CEO, “Not only is the strategic partnership with ASTEL an indication of the traction that Peratech^® QTC^®-based force sensors are enjoying in Korea, but also clear evidence of the demand in the region that we see for our unique sensors. ASTEL is a professional, high-performing organization that we are honored to have as our partner.”